HSBC in Taiwan

The Hongkong and Shanghai Banking Corporation Limited

Established in Hong Kong in March 1865 and in Shanghai one month later, The Hongkong and Shanghai Banking Corporation Limited is the founding member of the HSBC Group. The Chinese “Wayfoong” translates as ‘focus of wealth’ or ‘abundance of remittances’.

The bank and its subsidiaries provide a complete range of personal, commercial and corporate banking and related financial services through over 650 branches and offices in 27 countries and territories around the world. The Chairman of the bank is Vincent Cheng, and the Chief Executive Officer in Taiwan is Alistair Currie.

HSBC's presence in Taiwan dates back to 1885 when The Hongkong and Shanghai Banking Corporation Limited appointed an agent. A full-service branch was established in Taipei in 1984. Prior to the acquisition of the business and operations of The Chinese Bank, HSBC had a network of eight branches. HSBC provides a full range of insurance, personal, commercial, corporate, private banking and investment services to its customers in Taiwan. In 2007 HSBC acquired one of Taiwan's leading factoring companies, Chailease Credit Services, opened a new life insurance company and is now adding the business and operations of The Chinese Bank to its growing presence in Taiwan.

Taiwan plays a key role in HSBC’s Greater China platform and is one of HSBC’s key growth markets in Asia. The main products and services includes: Corporate and commercial banking, services for small and medium-sized businesses, syndication, treasury and capital markets, trade services, payments and cash management, custody and clearing, credit cards, credit card acquiring, corporate cards, online@hsbc, personal financial services, unit trusts and private banking.

In addition to providing financial services, HSBC continued to expand its Corporate Responsibility programmes. Besides the continuing sponsorship of Guandu Nature Park, the Bank built on the staff volunteer programme launched in 2005, encouraging staff involvement in a wide variety of environmental conservation and community service initiatives.

Browse Corporate Responsibility session to learn more.

The HSBC Group is one of the largest banking and financial services organizations in the world, with well-established business in Europe, the Asia-Pacific region, the Americas, the Middle East and Africa. The Group has over 10,000 offices in 83 countries and territories, serves over 128 million customers and has assets of US$2,354 billion at 31 December 2007.

HSBC’s vision is to be the world’s leading financial services company, To achieve this, we must make HSBC the ‘best place to bank’ for our customers. We have identified seven principal areas – that we call ‘global pillars’ – to help us improve our operations, and the products and services offered to customers. Through these pillars, we aim to become more ‘joined up’, and to demonstrate the real benefits our size and international network bring our customers.

With listings on the London, Hong Kong, New York, Paris and Bermuda stock exchanges, around 200,000 shareholders in some 100 countries and territories hold shares in HSBC Holdings plc. The shares are traded on the New York Stock Exchange in the form of American Depository Receipts.

Through an international network linked by advanced technology, including a rapidly growing e-commerce capability, HSBC provides a comprehensive range of financial services: personal financial services; commercial banking; corporate, investment banking and markets; private banking; trade services; cash management; insurance; consumer and business finance; pension and investment fund management; trustee services; and securities and custody services.

Browse HSBC Group to learn more.

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• Corporate and Institutional Banking
  In addition to large corporate customers, Corporate and Institutional Banking also provides services to small and medium-sized enterprises. A wide range of products and services are available to cater for customers' respective needs, including short-term working capital facilities, trade finance, factoring, syndication, offshore banking services, global electronic banking systems, cash management, treasury and capital markets, as well as securities and clearing custody.
• Trade Services
  Since 1997, HSBC has received the title 'Best Trade Document Bank' each year from the magazines Trade Finance and FinanceAsia. Factoring, e-documentary credit advising, purchase order programmes, and other trade-related facilities support its highly automated trade-processing network. The Offshore Banking Unit's direct business with banks in mainland China was launched in 2001. HSBC acquires Chailease Credit Services in 2007, and becomes largest two-factor export business in Taiwan.
• Payments and Cash Management
  Both domestic and regional cash management solutions are provided throughout Asia-Pacific through a comprehensive range of traditional account and payment services augmented by liquidity and financial management techniques. In Taiwan, account, collection, transfer and payment services in both Taiwanese dollar and foreign currencies (eg US dollar, euro, Hong Kong dollar, etc) are available to corporate customers. Our advanced electronic banking systems can assist our clients to more efficiently handle their account receivables/payables and to improve liquidity management. In October 2002, we launched the Automatic Clearing House System to offer low-cost, bulk electronic payment and collection payments processing for companies in Taiwan.
• Custody and Clearing
  As the first bank, starting in 1991, in Taiwan to offer custody and clearing services to foreign investors, we are the largest sub-custodian for foreign institutional investors in Taiwan and have been ranked No. 1 and Top Rated in Taiwan in the survey by Global Custodian since 1997. Our main services include initial investment applications, remittances, settlements, safekeeping, corporation actions reporting, and market/regulatory news updates to foreign and local institutions to facilitate their investment in Taiwan.
• Treasury and Capital Markets
  HSBC assists clients in managing their risk exposure so as to minimise the impact of market volatility. This includes analysing business/balance sheet structures and quantifying the net exposures in terms of interest rates, foreign exchange, mismatch in cash flows, etc. In capital markets, HSBC can assist clients who are considering raising funds in either local or international debt securities markets. With its extensive experience and global resources on Syndication, it provides various tailor-made syndicated products to its corporate clients accommodating their specific funding needs. Products include term loans, revolving loans, note issuance facilities, floating rate notes, corporate bonds issuance, and guarantee and project finance.

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• HSBC Premier
  Around the world, at any HSBC Premier location, a dedicated personal Relationship Manager is available to provide you with professional advice, customised products, and services specifically to meet your financial preferences.
  
  Browse Global Premier to learn more.
• HSBC Direct
  HSBC launches the first direct banking service in Taiwan, HSBC Direct, bringing customers a new, simple way to manage their savings with convenience, flexibility and higher interest rates. By operating through direct channels, HSBC Direct is able to convert lower costs into more value for customers. Customers can now enjoy consistently higher rates of return on their savings accounts; with no minimum balance requirements, lock-ups or hidden fees.
  
  Browse HSBC Direct to learn more.
• BusinessVantage
  BusinessVantage offers multi-currency cash management services, time deposits and offshore investments all at the time of account opening. Customer service representatives are available to provide customised financial management services.
• Credit Cards
  We issue VISA, MasterCard, HSBC Premier, Platinum, Business, co-branded cards and Corporate cards.
  
  Set up in August 1988, in 1999 was awarded the 'Best in Fraud Control' by MasterCard. HSBC received the 'Outstanding Contribution Award' in 2000 from VISA International and HSBC acquired ABN AMRO Bank's merchant portfolios in 2002 and became the third largest acquiring bank in the market. HSBC was awarded the Best E Commerce Program of the year' by MasterCard International in 2003. HSBC and Global Payments Inc. to establish a joint venture to expand the companies’ credit card merchant acquiring businesses in Asia.
  
  HSBC Taiwan announced a brand new card face as part of a regional branding programme in May 2006. HSBC has used its global size and experience to reposition its cards as the cardholders’ “Ticket to the world” by enabling cardholders to experience international benefits in Taiwan. The new design of the card has at its centre a currency watermark and represents the card’s features as a universal currency that transcends national boundaries.
  
  Browse Credit Card session to learn more.
• Unit Trusts
  Both onshore and offshore unit trusts invested in markets throughout the world. There are various payment methods including lump-sum investment, monthly investment are offered plans and credit card payment schemes.
• Structured Products
  Various Structured Notes and Structured Deposits to provide clients with capital protected investment are offered tools. There are short tenors and long tenor structured products offered from time to time. HSBC can also provide tailor-made products to meet specific needs of clients.
• Private Banking
  Private Banking provides total solutions to high net-worth clients' needs for global wealth management and financing.
• online@hsbc
  HSBC's online@hsbc provides a complete range of online financial management services. These services enable customers to view the status of their personal banking accounts, set time deposits, credit card bills, redeem gifts from credit card bonus points, and even send various instant financial management notifications to their mobile phones.
• Home Loans
  Various types of home loan packages are offered including saving equity loans, home loans, combined loans, and smart mortgages. Flexible finance plans are customised according to customers' repayment capacities, financial status and individual preferences, allowing interest savings and better management of finances, helping customers to own their home sooner.

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